How do you create compelling presentations that wow your colleagues and impress your managers?
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Analysis
The expensive mistakes are the ones you make before a line of code is written.
The smartest way to build faster is to analyse better first. Aligning every action with the product's target, so the team builds with focus and moves toward success from day one.
How it works
The fastest way to scale is to validate first.
Most founders jump to build because building feels like progress. Three months later, the product exists and the market doesn't. We've seen this pattern across many startups and we've built our analysis practice specifically to interrupt it before the burn begins.
- 01
Discovery call
30 min. We listen. You leave with a clear view of what analysis would answer.
- 02
Scoping
We define the three questions worth answering and the method for each.
- 03
Fieldwork
2–4 weeks. User interviews, desk research, competitor mapping, financial modelling.
- 04
Decision workshop
We walk you through the findings. You leave with a go / no-go, not a report.
Analysis | Market Analysis
Know your market before it knows you.
Size the opportunity. Map the competition. Interview the users. Leave with a written, evidence-backed answer to the only question that matters: is this worth building?
What's included
- TAM / SAM / SOM sizing, with sourced assumptions
- Competitor landscape, direct + adjacent players
- Demand signal framework, what to watch post-launch
- 15–25 user interviews, recruited, conducted, synthesised
- Segmentation + persona definition
- Executive summary + decision workshop
Timeline
2–3 weeks. Fixed-scope engagement. Pricing on application, structured around startup runway, not agency day-rates.
Analysis | Business Planning
A business plan an investor will actually read.
Financial model, go-to-market, unit economics, and a narrative that holds together under due diligence. Built by operators who've been on both sides of the term sheet.
What's included
- 3-year financial model: revenue, costs, burn, runway
- GTM plan: channel mix, first 90 days
- Risk register: what could kill this, and what won't
- Unit economics: CAC, LTV, payback period
- Investor narrative: one-pager + 12-slide deck skeleton
- Fundraise strategy: round size, target investors, timing
Timeline
2–3 weeks. Often bundled with Market Analysis as a validation-to-fundable-plan package.
Our Work
Work that speaks louder than claims.
Tool and strategies modern teams need to help their companies grow.
Linear helps streamline software projects, sprints, tasks, and bug tracking. Here's how to get started.
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"Sparkling helped us turn LetScribe from an idea into a real, scalable software platform. They understood our market, challenged our assumptions, and built with both technical precision and business vision. For any founder looking for a trusted software partner, Sparkling brings the rare mix of strategy, execution, and long-term commitment."
Alexandra Georgiana Bucher
Bucher Holding Ltd & Founder, Letscribe Ltd
Swiss analytical rigour. Startup budgets.
Every engagement is led from London. Research and modelling delivered by our nearshore teams. Swiss quality at a third of Swiss rates.
London HQ (UK)
Lugano (SZ)
Tunis - (TN)
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